Vocal-NY

Vocal-NY is a membership organization working with low-income people affected by HIV/AIDS, the drug war, mass incarceration, and homelessness. I have supported the organization’s expansion plans, conducted media reviews, and authored and copyedited multiple reports and other pieces of promotional content.


Feasibility Study

To help inform Vocal-NY’s national expansion plans, I conducted a yearlong review of the organization’s model. The process included in-depth interviews with dozens of stakeholders, as well as a thorough review of messaging techniques and the political landscape. The resulting report has helped support the organization’s recent expansion outside New York State.


Copyediting, Proofreading and Messaging Analysis

To support a new campaign at Vocal-NY, called the “Caring and Compassionate New Deal,” I copyedited and proofed a policy paper that the organization used to meet with political stakeholders, pitch media outlets, and raise funds. This support included a media and messaging analysis to best position the organization as it launched its new campaign.

“David was instrumental in supporting the expansion of our organization. Over the course of a year, he led a feasibility study that included interviews with dozens of stakeholders, a thorough review of the political and media landscapes, and an analysis of messaging techniques that would best support our growth. Many years later, we continue to rely on David’s report to inform our work.”

Jeremy Saunders, Co-Executive Director
Vocal-NY

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